Me on My Can: Khan and John together for Pepsi My Can

King Khan and the youth icon, John Abraham, will come together for the first time on screen. No, not on big screen, not yet! We will have to wait more for that to happen. For now the duo will feature together in the latest Pepsi ad. Pepsi intends to attach the ‘cool’ and ‘stylish’ quotient to its image with its new packaging. The new sleek packaging of ‘My Can’ for its brands Pepsi and 7Up will be targetted towards a wider audience with its relatively low pricing, as compared to the normal cans. This new can will also present an opportunity for consumers to be featured on the packs, who would be selected through a contest held at colleges. Brand ambassadors Shah Rukh Khan and John Abraham feature in the new TVC created by JWT.

Two new TVCs, featuring both Shah Rukh Khan and John Abraham, will go on-air from August 15. The commercial intends to show both the stars being upstaged by a young guy for a can of Pepsi. The ‘Me on My Can’ consumer activation programme seeks to offer the youth an opportunity to be on the new Pepsi packs.

Looks like this is the beginning of the end of SRK-Pepsi relationship. I don't think he stands much chance against John Abraham and other youngsters like Hrithik and Abhishek. He looks older than his age even in the above photograph. God bless Shah Rukh!!!